- I'm Holly, co-founder of TapInfluence, a cloud-based influencer marketing platform for brands and bloggers. I'm a blogger, triathlete, mother to a teen, and call Boulder, Colorado home.
What I Blog ABout
Category Archives: Books
Turns out that people are not as “endlessly manipulative” or predictable as we think and MIT studies (and many others) have challenged the theory that rewarding a desired behavior gets you more that behavior. This traditional incentive model works great … Continue reading
Many companies develop their software based on what is called “agile development”. One agile process called “Scrum” involves advancing your product in small increments rather than making progress in larger chunks over a longer period of time. The idea is … Continue reading
I just finished Kitty Kelly’s biography on Oprah Winfrey and was greatly disappointed. What I hoped would be a thoughtful, objective assessment of one of history’s iconic female figures turned out to be a 500 page subliminal rant. Kelly clearly … Continue reading
I’ve been reading Gretchen Rubin’s new book, The Happiness Project. I’m only on chapter 2 (which is all about remembering love) and I can already tell its my kind of book. I have a bent for books that inspire me … Continue reading