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I'm Holly, co-founder of BlogFrog, a web 2.0 start-up that offers community-building tools for bloggers brands. I'm a blogger, swimmer, manage a house full of teenagers, and call Boulder, Colorado home. 
Category Archives: Blogging
BlogFrog Featured in Entrepreneur Magazine
Being an entrepreneur comes with many moments of frustration, doubt, and isolation. But this past week was not one of them. Sometimes all it takes is a fleeting moment of celebration and validation to make all the hard work worthwhile. … Continue reading
Posted in Blogging, Entrepreneurship, Social media, Start-ups
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Why SOPA will destroy web innovation
SOPA, the Stop Online Piracy Act, is a radical bill currently being considered by Congress that would wreak havoc on web-based innovation. The nice title suggests the provisions serve merely to prevent copyright infringement and make it harder for people … Continue reading
Posted in Blogging, Entrepreneurship, Social media, Start-ups
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Advertising on a social site is NOT social marketing
My business partner and CEO of BlogFrog, Rustin Banks, recently spoke at AdTech, one of the advertising industry’s largest conferences. His presentation was part of a track led by Chris Brogan on the Do’s and Don’ts of Social Media Advertising. … Continue reading
Posted in Blogging, Conferences, Interesting People, Leadership, Speaking
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Which brand would you rather be?
I’ve been having a lot of conversations recently with brands and agencies (PR, Social and Ad) about conversational marketing. Conversational marketing is about being part of the content and conversation that consumers are engaging with, not just being an ad … Continue reading
Posted in Blogging, Social media
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Eight travel tips for saving time, keeping energized, and remembering people you meet
I’ve done more traveling in these first few years with BlogFrog (mostly to blogging and social media conferences) than I have with any previous company. Connecting with bloggers and brands face-to-face is key to creating lasting relationships. Most people enjoy … Continue reading
Posted in Blogging, Conferences, Travel and Adventure
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Blogger Brilliance, Social Good Summit, and Clinton Global Initiative
The past few days have been so overwhelming, I don’t even know where to start. I left Boulder on Friday and spent two days in Tampa at the Blogger Brilliance conference, an event for bloggers in the food, fashion and … Continue reading
Posted in Blogging, Conferences, Interesting People, Leadership, Speaking, Travel and Adventure
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BlogHer11: Some Favorite Moments
I just got back from BlogHer11, the nation’s largest women’s blogging conference. 4,100 women all gathered at the San Diego Convention Center for three days of education, networking, and community-building. It is no small feat to create an environment that … Continue reading
Posted in Blogging, Conferences, Interesting People
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What do women bloggers want from brands? New study results unveiled at Digital Impact conference in NY
I just got back from the Digital Impact conference in New York, where 300 public relations folks gathered to learn about new technologies, tools, and trends for helping brands and agencies navigate new social media waters. Dollars are shifting quickly … Continue reading
Posted in Blogging, Conferences, Speaking
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Digital Impact Conference: Reaching online consumers via women bloggers
Brands are learning that it isn’t enough to just advertise to women online. Real influence happens when brands form relationships with women/moms and participate in the conversations that women are having with each other. And it’s no secret that the … Continue reading
Posted in Blogging, Conferences, Leadership, Speaking
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Beer and Blogging come together at the Boulder Beer Blogging Conference
When you’re in the business of online community, you learn quickly there is a niche community for everything. Like beer? There’s a community for that. Like to blog? There are lots of communities for you. What if you blog about … Continue reading
Posted in Blogging, Conferences, Interesting People, Speaking, Start-ups
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